It seems like everyone is on Facebook these days, and it’s not just for keeping up with college friends or your crazy Aunt Sally either. There is a lot of business that happens on Facebook as well. You may even be considering using Facebook Ads as part of your next affiliate promotion. If so, this article is for you. Below I’ll share with you 9 tips for running Facebook Ads for affiliate promotions.
It seems like everyone is on Facebook these days, and it’s not just for keeping up with college friends or your crazy Aunt Sally either. There is a lot of business that happens on Facebook as well. You may even be considering using Facebook Ads as part of your next affiliate promotion. If so, this article is for you. Below I’ll share with you 9 tips for running Facebook Ads for affiliate promotions.

The death of Facebook has been greatly exaggerated. Worldwide, the social networking platform saw a 14% increase in Daily Average Users (DAU) and Monthly Average Users (MAU) quarter-over-quarter worldwide. And even though usage dropped in North America, as was widely-reported recently, that actual drop amounted to just 1 million DAU. When the site is averaging 184 million DAU, that’s barely a blip on the radar.


There are then three tabs to work through. The first one is dealing with creating your about section. For SEO purposes this is a great place to put keywords, but don’t just list them. Use them in a couple of to-the-point sentences that will best describe your what you’re all about. In Johns case he might put, “Love-Nest is here to help you find romance with your bird-of-a-feather! Get a date at www.lovenest.com.” 

Besides your images, keywords are the other major make or break factor for your pins. Spend some time to identify 2-3 relevant keywords that people would use to search for the problem you’re solving. Focus on just one target keyword phrase that you absolutely want to rank for. Then add one or two other related keywords. To figure out what keywords to choose, put yourself in the shoes of your target audience. What would they search in order to find a solution to the problem your affiliate product solves?


One of the best things about this process is that your social reach grows to include relevant people, who are more likely to be interested for two reasons. Firstly, the friends of whoever liked the post are more likely to have similar interests than random people on the Internet. If a friend liked your topic, chances are it might be what they’re interested in, too. 
But be CAREFUL!  There are a couple of considerations when you decide to promote affiliate products.  Number one, don’t promote crap!  Make sure it’s a good product that fits your audience.  Your Facebook Page is not an ATM.  If you oversell your audience, they will leave.  You have worked hard to build up your Facebook audience and you want to be providing value first and foremost.  So when you find something good that you believe in and will help them, then you can share it with your community.
If you have limited budget, don't be afraid to use trial versions of software. I used Adobe Premier to make my YouTube intro (the trial is 30 days, it took me less than 5). There's also plenty of free software you can use too. Do you research and hustle as much as possible. When you start earning money, feel free to reinvest it into your venture and buy something with a little more quality.
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If doing an entire ad campaign sounds a little daunting, consider promoting selects of what you post. When you see something is performing well, you can give it a bit of a boost to increase sales even more. This is a great middle ground for people interested in increasing their affiliate marketing game on Facebook but don’t have the time, energy, or desire to create strong images for an ad campaign.
Understanding the effectiveness of your affiliate program is crucial for sustainable success. Identifying your top-performing affiliate marketers, for example, can help you double-down on what’s working. Why are they so effective? Were they very loyal to your brand before becoming an affiliate? If yes, then maybe you need to contact your most frequent shoppers about joining the program.
Inspiring other bloggers to maximize their blogging income through affiliate marketing is a huge passion of mine so I’m super excited to share my thoughts on how to use affiliate links on Pinterest to grow your affiliate earnings. If you are a blogger looking to get started with affiliate marketing or improve your affiliate marketing earnings, be sure to click the image below to get my free mini-eBook on affiliate marketing for bloggers.
If you don't know, Shopify is an e-commerce platform that allows users to set up their own e-commerce site and become an entrepreneurs quickly and easily. By spreading the word about Shopify and encouraging your audience to sign up to it (using the link you provide) you can earn an average of $58 dollars for every user that signs up using your link. Shopify provides you with 24/7 support and links to blogs, video tutorials and so on that will help to explain to your audience what Shopify is and how it works.
It has been over a year since we first asked this question, and even though there still aren’t any definitive answers from YouTube or Amazon, a lot has changed and there are even more examples of people intelligently leveraging affiliate links on their YouTube channels. When used correctly, affiliate links in YouTube are a fantastic way to provide even more value to your viewers as well as earn some extra affiliate revenue. In fact, a recent Quora article we found shows that oftentimes this “extra affiliate revenue” can actually be a very significant amount!

Let’s take a look at a real-life example. I’ll show you how I did keyword research to promote my affiliate pin for the Pin To Profits – Affiliate Marketing Course. The course teaches beginners how to make money on Pinterest using affiliate links. Before I put myself in my audience’s shoes, I make a note of the key information about the course that I need to convey.
Affiliate marketing can be a great way to build stronger relationships with customers and other businesses that you admire within your product niche. From these people, you can gain valuable insights into customer experiences surrounding your products and learn new strategies for growing your business. This is just a basic template for how to start affiliate marketing. Now, it’s time to try it out for yourself. We’re sure that once you get the hang of it, you’ll come to realize that the sky’s the limit when it comes to making the most out of this lucrative marketing channel.
Hi Maggie, you can learn about the tracking technologies we use in this video tutorial: https://pubhelp.rakutenmarketing.com/hc/en-us/articles/200694358-Understanding-Affiliate-Marketing-Tracking-Technology-VIDEO-. Each advertiser may set their own "return days" window for crediting a sale, so you'll need to review each advertiser's offer for that information. Here's an article about return days: https://pubhelp.rakutenmarketing.com/hc/en-us/articles/200992147. Hope that's helpful!
To stray from the legalese for a moment and put a bow on all this, there are a couple other things that suggest that using affiliate links is acceptable. For one, highly successful channels have, and continue to, feature affiliate links. Secondly, everyone benefits from quality content that is enhanced by affiliate links. YouTube gains videos and viewers that they can monetize, Amazon (and other businesses with affiliate programs) gains a new inlet to their shopping site, the viewers get entertaining and informative content that offers them a way to buy what’s been discussed, and the content creators (you) are rewarded for hard work and creativity. In a situation where everyone wins, it is hard to see why anyone would want to fiddle with it.
Disclaimer: All content on this site is written for informational purposes only. Under no circumstances should any information from this blog be used as replacement for professional financial advice. All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation. MomsMakeCents.com is owned by MMC Media, LLC and neither are licensed by or affiliated with any third-party marks on this website and third parties do not endorse, authorize, or sponsor our content except where clearly disclosed. MomsMakeCents.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
YouTube is in a fantastic position. It’s the second most visited website globally and the second most used search engine. It has over one billion users, and creators upload millions of videos daily. If YouTube were a standalone company, it would be worth more than $150 billion, which is more than many corporations listed on the S&P 500. The number of channels earning $100,000 or more is up 40 percent year over year.
I just started using affiliate link for home decor on some of my Pinterest boards and I had a long disclosure. So glad I read this so now I can just put (affiliate) in the description. I’m a newbie, if you couldn’t tell. Haha. I always worry about getting in trouble with that kind of stuff. Thanks for all of the wonderful info Tasha. I look forward to reading your mini ebook 🙂
According to the Federal Trade Commission (FTC), you must disclose that you’re an affiliate anytime you promote affiliate products. Why? It’s to protect consumers from being misled. If they know you’re getting paid, they can make a more informed decision about whether to buy a product. Let’s say someone recommends you buy a DJI Mavic Pro drone, raving about all the amazing features. You’re immediately interested. Then you learn that the recommender is a brand ambassador for DJI. Wouldn’t that make scrutinize what they said?  Maybe do more research? That’s the point of disclosures.
While there are many different affiliate programs out there, I've put together this list of programs that I'm currently approved for and use for Pinterest affiliate marketing.  I do also have two blogs, but when I applied to most of these, I specifically listed Pinterest as my “website” and specified that Pinterest would be my primary marketing channel.  A few of them declined me, however, I called/emailed to inquire why.  Once they understood why I didn't list a blog, they went ahead and approved me.  If you apply and get denied – don't get discouraged!  Send them an email or call them and find out exactly why.  Also, be sure to review the TOS (terms of service) to see if Pinterest is an allowable platform for promoting their content.  And remember, what you pin isn't about what YOU like or want!  You have to really keep tabs on your analytics to find out what your AUDIENCE is wanting more of and find affiliate programs for those products!

All that is to say that Facebook is still a juggernaut when it comes to interacting with consumers. While Instagram (owned by Facebook, by the way) is getting a lot of love from merchants and affiliates alike (check out our Instagram Guide here), companies looking to reach as many potential reps as possible shouldn’t ignore Big Blue. Here’s one key stat to chew on: the average Instagram user spends 24 to 32 minutes each day on the platform; on Facebook, it’s 27 to 41 minutes.
Basically, you’re just recommending certain products through your YouTube videos and when people click on your affiliate links and purchase products from the merchant, you get a commission from each of the sales you generate. There are many affiliate programs in which you can participate – for instance, Amazon and Apple Store have affiliate programs that allows you to earn commission by promoting their products.
This question came in from a loyal reader and I thought I’d make it into a tutorial.  For those of you who aren’t familiar with affiliate marketing, in a nutcake, it’s basically promoting someone else’s product with your own special link that will track if you get a sale.  If you do, you will get a commission on the sale.  This can be a great way to make a little (or a lot) of pocket change.
Internet Retailer Top 500 merchant, JanSport, partnered with Rakuten Marketing on a series of cross-channel marketing campaigns promoting the launch of its Disney Collection, which features popular Disney characters on JanSport apparel and accessories. The campaigns, executed across search, display and affiliate strategies, leveraged valuable consumer data and insights to focus on shoppers who expressed the most interest in Disney themed products.
I would almost always rather send traffic to a reputable mid-sized merchant than a big-box merchant like Walmart, Amazon, Best Buy or others. The commissions are usually better, the customer service is usually better, and the cookie duration is almost always better. When Walmart told me that blogs weren’t allowed in their program, I was at first surprised and a little offended, but I quickly shrugged it off. Joining Walmart’s program hadn’t even crossed my mind until they approached me at Affiliate Summit and asked what I did.
They are often the moderators of groups or the ones with the top comments. They’ll almost always have business pages of their own since personal pages on Facebook have a 5,000 friend limit (and these days, that’s a drop in the bucket for even a micro-influencer). Unless there are hardly any influencers in your niche, you should be able to find a bunch in just a few clicks.
By creating a favorite things page, you can direct interested parties from all of your social platforms to this page when they ask about anything you love or use. AND you can include that link in your YouTube description knowing that it can continually be updated and improved so present and future viewers of your videos will be able to see the updated version at all times.
Don’t forget to post your affiliate pins to your OWN personal boards! When I share my affiliate pins, I start with my own relevant boards because they’re better optimized for SEO than my group boards. I carefully write my board descriptions to optimize them for keywords. Technically speaking, you don’t even need to share pins to group boards if you have well-optimized personal boards with high repin rates. The advantage of group boards is that they help you expand your reach.
I can very well understand how it must be with you 🙂 It’s been that way for me over the years, but this time I’m already home and not having the pressure of getting too many things done in one year-end vacation here. Feels much relaxed, and unlike otherwise I’m able to keep my blog alive over the holidays too. It’s a different feeling altogether for me this time.
Once you start getting a bit of traction and you're spending many hours a week doing this, that's when I'd recommend to start building affiliate links into your videos. It's the same case as making a new website- there's no point in adding ads to your page when you don't have any page views. Work on content first, then once you have a decent traffic stream, then start to work on monetization.
12. Exclusive Contracts: More than once, when trying to onboard an Amazon affiliate into another affiliate program, we hear this response: “Amazon is the exclusive advertiser on my sites. Moreover, they covert better.” The latter convincingly justifies the former; and I applaud a merchant who can get valuable affiliates to agree to such relationships. Class act, hands down!
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